Walmart looking to renovate the brand
July 2nd, 2008 Posted in Marketing, Web Design
The largest retail in the world is taking serious their brand renovation strategy, changing even their logo to a more juvenile and colourful one.
The main differences between the two logos are:
• A softener font.
• Only the first letter in uppercase
• A kind of sun icon on the right.
• The transformation of Walmart in a single word removing the center star (Office still correct Walmart into Wal-Mart je je)
P.S.: The Canadian website still using the old logo 
