Andres Valera » Marketing

The Power of The Unexpected

Andres Valera — Thu, 23 Jul 2009 13:15:09 +0000

I just what to start posting again dropping a line here to a great post call The Power of The Unexpected by Outspoken Media, read it and let me know what you think.

http://outspokenmedia.com/online-marketing/the-power-of-the-unexpected

If you dont have the time, just take a look at this video from the post.

Google Analytics slight Touch Up

Andres Valera — Fri, 24 Oct 2008 13:37:43 +0000

Today, you may have noticed a little polish in your Google Analytics report interface . The layout is a little cleaner because we added some color consistency and contrast between sections in the interface so that it’s easier to distinguish between the navigation on the upper left, the help areas below that, and the report itself. We also made the controls at the top of the report (email, export, etc.) a little easier to see and identify.

Overall, the appearance is a little less busy, the lines are a little cleaner, and the important areas hopefully stick out a little more, making Google Analytics even more appealing to use.

Source: Web Analytics

Looking Glass Foundation

Andres Valera — Wed, 24 Sep 2008 12:40:35 +0000

I’m really enthusiastic about clever marketing ideas especially those that promote a good cause, as this ad to create conscience about eating disorders.

Enjoy

Walmart looking to renovate the brand

Andres Valera — Wed, 02 Jul 2008 13:48:52 +0000

The largest retail in the world is taking serious their brand renovation strategy, changing even their logo to a more juvenile and colourful one.

The main differences between the two logos are:
• A softener font.
• Only the first letter in uppercase
• A kind of sun icon on the right.
• The transformation of Walmart in a single word removing the center star (Office still correct Walmart into Wal-Mart je je)

P.S.: The Canadian website still using the old logo

Lionel Rossi o Messi

Andres Valera — Fri, 23 May 2008 21:07:58 +0000

Revisando hoy mi Google Reader, leo que en el feed de Adverbox dice “adidas – impossible is nothing – Lionel Rossi” y al ver el video me di cuenta que por supuesto era el de MESSI.

Entré a ver si alguien se los había dicho y ya hicieron la corrección, claro en el olvidaron cambiar el URL del post.

http://www.adverbox.com/adidas-impossible-is-nothing-lionel-rossi/

Es un pequeño error que se les perdona por el gran trabajo que hacen.

Para los que no han visto el video, aquí lo tienen

Nike Futbol – Take it to the next level

Andres Valera — Fri, 23 May 2008 14:20:52 +0000

El controversial anuncio de Absolut

Andres Valera — Fri, 18 Apr 2008 07:00:44 +0000

Esta campana de Abosult ha causado gran controversia, a favor en México y en contra en los Estados Unidos y solo fijarse a quien pertenece california es fácil darse cuenta porque.

A mí me parece que un ingenioso anuncio sobre todo porque esa sería la realidad IN AN ABSOLUT WORLD.

P.D.: A Venezuela también le quitan un pedazo del estado Bolívar.

Virgin Mobile Ad on Spitzer scandal

Andres Valera — Fri, 14 Mar 2008 21:23:11 +0000

As it was it enough all the troubles Eliot Spitzer already have, now the famous client number 9 from emperors club, is know the image a funny campaign from Canadian telephone company, Virgin Mobile.

Axe effect gets to the primaries

Andres Valera — Fri, 14 Mar 2008 20:59:30 +0000

Here is another good campaign of AXE.
————————————————-
El efecto AXE llega hasta las primarias.

Fifa Street 3 trailer

Andres Valera — Mon, 25 Feb 2008 14:00:44 +0000

Here is the trailer of Fifa Street 3.

This trailers is performed by Team Royouko, an extreme martial arts group based in Toronto.